The new campaign 'There's A Playlist For That' includes more than 500 creatives across outdoor hoardings & digital banners targeting to the growing millennial user base
Targeting the high-income class, this category taps the outdoor medium for long duration campaigns in the city
Digital media tenders, revenue sharing from mall media and shop signage have helped raise the revenues from Rs 135 crore to Rs 150 crore
The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
The triple-sided unipole has a domineering presence on the road linking Delhi and Gurugram
The Election Commission has urged the use of eco–friendly materials and banned featuring any images of serving defence personnel in the OOH displays
The brand has signed on Bollywood actor Jacqueline Fernandez as the brand ambassador to promote its VH Bag for women debuting shortly
The recently developed bus depot at Ahmedabad has been tendered for the 1st time
The Idea 4G - India ka Live Network campaign aims to alert people on civic rules with live data network
The brand executed a nationwide DOOH programmatic campaign in association with TagTalk to make V-Day special for couples