The platform, powered by Location Media Xchange (LMX), simplifies the media buying experience, especially for small and medium advertisers
Moving Walls cites how the synergy has worked well for different brand campaigns
The initiative will see marketing leaders from various industries chart the future of outernet marketing
The conference will be addressed by experts representing brands, retailers, agencies, DOOH networks and digital signage companies
Kalms’ smart vending machines are equipped with digital screens that can be programmed to serve advertising content
Sriram has over 30 years of experience in the media and advertising industry across Asia
The campaign was executed by DOOH adtech company Moving Walls with Metropolis Media
The partnership will allow Moving Walls to tap into Quadrant’s globally compliant location data across multiple markets
Ahoy’s mobile advertising capabilities will become part of both Moving Walls’ OOH planning platform and Location Media Xchange (LMX)
The smarter option would be to start changing the way the medium is sold