The strategic alliance will enable Havas and Adcity clients to have greater precision while tracking ROI on OOH and DOOH platforms leading to more evidence-based outcomes...
The planning and buying solution will be integrated into 263 airport media in Mumbai, both domestic and international terminals, Coimbatore, Indore, Trichy and 207 media across...
AI-powered Moving Audiences ingests location data from several sources - social, traffic, smartphone movement, and proprietary IoT sensors to deliver a powerful planning and buying solution...
The acquisition strengthens Moving Walls position as the leading Asian advertising technology provider in the OOH and retail media space
Moving Walls will equip Pixel Media Inovasi with cloud-based inventory management and dynamic ad-serving capabilities along with audience data measurement for all their billboard sites
The 2-day Expo, being organised concurrently with the 15th Outdoor Advertising Convention at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai, will feature exhibits of cutting-edge...
The Singapore-headquartered advertising technology company automated the planning and buying of OOH campaigns for HP Printers, Domino’s, and Lazada
The companies will combine their location data expertise to enrich Moving Walls’ billboard and activation attribution product that transforms how brands plan, measure, and buy offline...
59 billboard owners deliberate upon the ways to grow the OOH business
Leading billboard advertisers including Unilever, McDonald’s, Tune Talk, Konica Minolta, Shopee, UEM Sunrise, Mudah, BMW, and Puma have signed up for the innovative OOH analytics
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
This campaign is done in collaboration with Laqshya Media Group
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and...
In his session titled ‘Decoding Digital OOH Screen Procurement: A Check-list for Buyers’, Sanket will address the growing need for...
This structure is placed in partnership with Times OOH
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
