The hearing, chaired by the Honorable Deputy Municipal Commissioner (Special), will be held in the Conference Hall of the Penguin Building at Jijamata Udyan, Byculla
Praveen Vadhera, CEO of the Indian Outdoor Advertising Association (IOAA), raises strong concerns over the Brihanmumbai Municipal Corporation’s (BMC) draft policy on outdoor advertising.
As the Brihanmumbai Municipal Corporation (BMC) wraps up its feedback phase on the new draft Out-of-Home (OOH) advertising policy, key industry players share their insights on...
Plan for QR placement on media for obtaining site specific details
The policy is set to be open for public suggestions from July 5
“We prioritise safety and diligently promote compliance among our members,” states IOAA Chairman Pawan Bansal
Even if DOOH replaces static media in Mumbai, there will be enough scope for digital wide format printing, say printers
It’s not just the media, but the state of the building having a rooftop media that’s a concern
City aesthetics, physical risk in the event of collapse of such media units cited as key reasons for the action
Industry sources suggest the policy is likely to be launched within the next 10 days