Laqshya Group has won the outdoor business account on the back of highly successful engagements with the brand in recent times.
Both agencies will work independently in all the markets and have separate teams
Laqshya Solutions ideated and executed the landmark air conditioned BQS innovation
Laqshya Solutions executed the two-part campaign that included an eye-catching innovation
Laqshya Media executed the campaign in Delhi
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH...
The three-stage OOH campaign was executed by Laqshya Media Group
The campaign set off much discussion across media and e-commerce circles
The OOH firm has used some 1,200 media units across 32 cities for the campaign
Laqshya Media has executed the campaign, using large formats at vantage points across the city
The campaign is executed by Posterscope
From a pink-themed parking zone with hand-painted murals to branded boom barriers and frisking booths, every touchpoint was crafted to...
The campaign is executed by ideacafe.agency
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
This landmark win marks the first time Hero MotoCorp has entrusted its entire media business including Hero, VIDA (its electric...
‘The Feeling Ceiling’ is an Ocean Outdoor digital creative competition winner
Charles Parry-Okeden, Co-Founder and Global CEO, Executive Channel Network & Independent Chair, OMA & MOVE Australia, addresses the question of...
Remi Roques, General Manager of Broadsign APAC, shares his strategic perspective on how programmatic DOOH is reshaping the industry and...
Speaking at the OAAA 2025 conference in Boston (USA) on May 7, Tim highlighted some of the greatest creative works...
Founded just three years ago by Sumit Goswami, Gujarat Media Company has swiftly grown into a major player in India’s...
The brand has signed a five-year agreement with Times OOH, who holds the advertising media mandate for Mumbai Metro Line...
The WOO annual congress in Mexico City will take place from June 4-6
Jun Sakurai, Head of OOH Business - Dentsu Japan, shares some insights from Dentsu Japan’s experience with data led approach...
It’s Spotlight will exclusively manage and operate the mall’s complete advertising inventory, including OOH, DOOH, ATL, and BTL
