Campaigns
Bingo makes a neat cut on Bengaluru skywalk
The innovation was executed by OOH firm IKON, while the media was provided by Pioneer Publicity.
ITC’s ‘Bingo’, a popular potato chips brand, straddled a highly visible skywalk in Bengaluru with an eye-catching innovation that also showcases the brand’s new packaging that was unfurled early this year. The innovation was executed by OOH firm IKON, while the media was provided by Pioneer Publicity.
The innovation stood out not only for its creative but also for its distinct positioning on a road stretch that see humungous movement of traffic.
-
CampaignsSubway delivers sensory feast in London with “Scratch-and-Sniff” OOH billboard
-
Brand Insights‘More organized & standardized OOH ecosystem across cities needed’
-
DDX AsiaNewtech Video Systems to highlight value-added LED solutions at DDX Asia 2026
-
CampaignsBlinkit turns India’s shopping data into year-end OOH humour