Campaigns
Bingo makes a neat cut on Bengaluru skywalk
The innovation was executed by OOH firm IKON, while the media was provided by Pioneer Publicity.
ITC’s ‘Bingo’, a popular potato chips brand, straddled a highly visible skywalk in Bengaluru with an eye-catching innovation that also showcases the brand’s new packaging that was unfurled early this year. The innovation was executed by OOH firm IKON, while the media was provided by Pioneer Publicity.
The innovation stood out not only for its creative but also for its distinct positioning on a road stretch that see humungous movement of traffic.
-
Markets in Focus“Static billboards still deliver massive reach and remain the backbone of UP OOH”
-
AssociationsBroadsign announces acquisition of Place Exchange
-
Company NewsDoohClick partners with Quividi for measurement in DOOH and Retail Media
-
Creative ConceptsMyntra M-Now celebrates its 1st Birthday with ‘Edible Billboard’ activation