Audience Data & Measurement
Wallop Advertising engages Edge1 for robust campaign planning, execution, monitoring solutions
Edge1’s real-time monitoring and reporting functionalities offer Wallop Advertising insights into campaign performance, audience engagement, and return on investment (ROI)
Wallop Advertising, one of the earliest to introduce curved 3D DOOH screen in Mumbai, has selected Edge1 to power its ad-space network with automation and artificial intelligence.
With Edge1’s suite of advanced solutions, Wallop Advertising aims to streamline its operations and boost overall performance. The platform’s robust features and user-friendly interface will enable Wallop to seamlessly plan, execute, and monitor advertising campaigns, eliminating manual functions.
Edge1’s real-time monitoring and reporting functionalities offer Wallop Advertising insights into campaign performance, audience engagement, and return on investment (ROI). On this business engagement, Babalpreet Kaur, Manager-Corporate Sales of Edge1, expressed excitement about the partnership, said: “We are thrilled to join forces with Wallop Advertising and empower them with our state-of-the-art outdoor advertising business management software. Together, we aim to drive exceptional efficiency and excellence in the outdoor advertising industry.”
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OAC
Kaushik Chakraborty of Tata Capital to join OAC panel discussion on AI-led OOH future
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OAC
Kedar Ravangave, Head of Marketing at Kotak Mahindra Bank to join a powerful fireside chat at OAC 2025
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OAC
Apurva Parekh, Executive Vice Chairman of Pidilite Industries, to address OAC 2025 on the brand’s ‘jod’ with OOH
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Contracts & Investments
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