OOH Adtech
Solus Ad Solutions selects Edge1 Outdoor Media Management Software
Using the platform, Solus Ad Solutions will be able to integrate its OOH business processes from landlord management to sales, media planning, buying, campaign management, media monitoring, etc.
Kerala-based Solus Ad Solutions has selected the Edge1 Platform — an automation software provider for outdoor advertising companies – to manage the firm’s business work-flow. As informed by Edge1, using the platform, Solus Ad Solutions will be able to integrate and streamline its OOH business processes from landlord management to sales, media planning, buying, site availability, campaign management, media monitoring, purchase orders, finance, etc., and will be accompanied by graphical analytical reports.
“After, researching about many software providers, we finally decided to implement Edge1. Their team showed us how we can manage our sales and increase revenue in a better way by implementing the software,” said Mohammed Jershi, Director, Solus Ad Solutions.
“Solus Ad Solutions is a renowned name in the Kerala outdoor advertising market and I’m glad that we’ve signed up with Solus Ad Solutions. We look forward to delivering spectacular results to them, ” said, Kriti Raj, Director of Sales, Edge1.
Been into the industry from past 6+ years and understanding the new phase of digitization, coming in India, Edge1 has recently launched its new improved version with more autonomous features, business intelligence tools and digital media site management module to cater to the needs of Indian outdoor media companies working with digital media. Edge1’s new platform uses modern data mining, pattern matching, data visualization and predictive modeling tools to produce process analytics and algorithms that help businesses makes better decisions.
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