Connect with us

OOH Expo

“OOH Expo is extremely important and invaluable in terms of what it can do for the industry”

Noomi Mehta, Chairman, IOAA and Chairman of The Board Selvel One Group, tells Media4Growth why the OOH industry today needs a platform like the OOH Expo, to be held at Nehru Centre, Mumbai, on March 14-15, 2022.

Published

on

Noomi Mehta, Chairman, IOAA and <br>Chairman of The Board,<br>Selvel One Group Sharing his views on why the OOH industry in the country today needs a platform like  the OOH Expo, to be held in Mumbai on March 14-15, 2022, Noomi Mehta, Chairman, IOAA and Chairman of The Board – Selvel One Group, says, “I think the OOH Expo is a great platform because the outdoor industry will get a chance to see all the different solutions available to them under one single roof – the entire gamut of what is happening in signage, materials, technology, etc. And I guess it works both ways, because the suppliers who display their wares will also get to meet so many potential buyers under one roof. I don’t think any other opportunity like this exists in the country, so this is obviously much needed and much appreciated.”

Talking further about how important it is to actually see a variety of solutions that exist in the market, he adds, “We do read or hear about all the new solutions and technologies that are available, but to actually see them live is another thing. It helps put things in perspective. So this sort of an expo is extremely important. It’s in fact invaluable in terms of what it can do for the industry, because this is the point from which the industry can take off. It is a point from where ideas can emerge, germinate and find expression.”

He adds, summing it up very lucidly, “Often it’s not just the technology, but a combination of technologies that actually gives the cutting edge. So all these things go together to form the ultimate expression of what a client wants and what a media owner provides. For us to try and imagine using different technologies is just a theoretical exercise. It is only when we see them, that it automatically clicks and we realize what we can do with them.”

Advertisement
Advertisement

Current Opening

Sales Manager – AdZ (Digital Advertising)

Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...

Onboarding Specialist

Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...

Operation Manager

Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...

Senior Copy Editor

No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...

Sales Specialist at BajuGali (OOH Advertising Company)

At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...

Multiple Openings – Bright Outdoor Media (Business Development Manager, Admin & HR Manager, Sales Executive)

BRIGHT OUTDOOR MEDIA LIMITED SINCE 1980 JOB VACANCY: Business Development Manager (Media Selling Exp. is a must) Admin & HR...

Sales Executive – Street Furniture/Transport

Job description – Sales (Street Furniture/Transport)  Location – Delhi, Mumbai, Chennai Designation & Compensation – Will depend on the candidate...

Sales Executive cum Coordinator, OOH Media

Key Responsibilities 1. Sales Execution Lead Generation and Prospecting Client Meetings and Presentations Sales Negotiation and Closing Reporting and Forecasting...

More Current Opening
Advertisement

Media Owners

Advertisement
More Media Owners

Showcase

DOOH

Trending

Copyright © 2025 media4growth. All pages of the Website are subject to our terms and conditions and privacy policy. You must not reproduce, duplicate, copy, sell, resell or exploit any material on the Website for any commercial purposes.