Three Creative Agencies enter in WARC Effective 100 rankings
By M4G Bureau - March 23, 2020
WARC Rankings are a global index of creative, effective and media excellence in advertising
The WARC Effective 100 rankings take into account performance across top-tier strategy, marketing and creative shows around the world and is considered, the industry’s most rigorous rankings. In the 2020 list, McCann India is ranked 4th in the list ‘Top Creative Agencies’ category with 91.2 points, Ogilvy is on 6th position with 80 points and DDB Mudra Group is ranked 19th in the category with 52.3 points. This is on the back of an exceptional performance at Effies, Cannes Lions, Spikes, WARC, and WARC Prize for Asian Strategy among others.
Rahul Mathew, National Creative Director, DDB Mudra Group, said, “We believe that our work needs to create emotions at scale and move people in numbers. And for that creativity and effectiveness need to be madly in love with each other. This ranking at WARC reassures us that we’re getting better and better as cupids.”