Kaushik Outdoors celebrates World Environment Day, commits to promote conservation
By M4G Bureau - June 12, 2023
This year’s theme “Join the Green Revolution” is aligned with the company’s values of environmental responsibility and sustainability
Ahmedabad based media owning firm Kaushik Outdoors has taken steps towards fulfilling its environmental and sustainability goals with its initiatives launched on World Environment Day.
Plants play a vital role in maintaining the health of our planet and preserving biodiversity. As such, Kaushik Outdoors recognizes the importance of protecting and restoring natural habitats, supporting plant diversity, and mitigating the effects of climate change.
To commemorate World Environment Day, Kaushik Outdoors had undertaken the following activities:
Replantation Drive: Organized a 5000-plant distribution initiative in more than 40 crossroads in the western part of Ahmedabad. The aim is to contribute to replantation efforts, increase green cover, and enhance biodiversity in the region. The company distributed a variety of native tree species that are well-suited to the local climate and ecosystem.
Employee Volunteering Program: As part of its commitment to World Environment Day, the company encouraged its employees to participate in volunteer activities such as tree planting, habitat restoration, and clean-up drives. This program aims to stand in a sense of environmental stewardship and instil a culture of sustainability among the workforce.
Kaushik R Shah, CMD, Kaushik Outdoors expressed enthusiasm for the company's involvement in these activities, stating, "Kaushik Outdoors is committed to being a responsible corporate citizen, and our participation in World Environment Day reflects our dedication to environmental conservation. We had believed that by promoting plant distribution and conservation, we can contribute to a sustainable future for generations to come."