Kaushik Shah, Chairman and Founder, Kaushik Outdoors to address Gujarat Talks OOH on April 23 in Ahmedabad

Kaushik Shah, Chairman and Founder, Kaushik Outdoors will be joining a panel discussion on the theme ‘Future proofing OOH media owning business – key factors’ at the Gujarat Talks OOH conference being organised by Media4Growth. The day-long conference will be held at Courtyard by Marriott, Satellite Road, Ahmedabad on April 23.

The panel discussion will touch upon on:

• How conducive the current business and regulatory environment is in Gujarat markets for investments in OOH media contracts & assets;
• Whether media owners are able to maintain healthy media rates, and how the media occupancy level across all seasons;
• What percentage of business comes from local brands and agencies whether national agencies bringing more business to the state;
• Viability of DOOH media operations in Gujarat markets; among other matters.

Kaushik Shah is the Chairman and Founder of Kaushik Outdoors, who brings with him over 24 years of experience in the outdoor advertising industry. Since founding Kaushik Outdoors in 2001, which celebrates its 23rd anniversary this year, Kaushik Shah has amassed a 42-year industry legacy. The creativity and placement of advertisements are vital factors in determining their effectiveness. Kaushik Shah, through his company aims to use his expertise as a leverage to serve his clients and help them connect better with their customers.