Contracts & Investments
DBL Medias wins exclusive media rights for Chennai city buses
The rights have been awarded for 3 years
Chennai-based DBL Medias has bagged exclusive media rights for 800 city buses in Chennai, Tamil Nadu. The tendering authority, Metropolitan Transport Corporation (Chennai Division) has awarded the exclusive rights for 3 years to the city-based OOH firm. The media is available on the exterior bus panel, the side panels, back panel and behind the driver’s seat and side portion of the interior. The firm has both national and international brand under its portfolio.
Ramesh S. CEO, DBL Medias says, “This Rights for advertisement in city buses paved the way for getting close to customers.”
-
OOH Industry
Data-driven media buying: Lessons from Jun Sakurai on Japan’s OOH evolution
-
OOH Industry
Nippon India Mutual Fund acquires station branding rights for Acharya Atre Station on Mumbai Metro Line 3.
-
DOOH
Make Outdoor creative again: Tim Bleakley rallies the ad industry
-
Planning & Buying
It’s Spotlight takes over digital screens at CP.67 mall, Mohali