Anchal Kumar Dhawan, VP-National Head, Times One a Division of Times OOH, to address Gujarat Talks OOH on April 23

Anchal  Kumar Dhawan, VP-National Head, Times One a Division of Times OOH, will be joining the panel discussion on the theme ‘Planning & Buying: Is Gujarat poised for higher OOH spends by national brands?’ at Media4Growth’s upcoming flagship event, Gujarat Talks OOH. The conference will take place on April 23, at Courtyard by Marriott (Satellite Road) in Ahmedabad

Anchal Kumar Dhawan is an IIM-A Alumnus, and his experience is spread over 18+ yrs heading Global B2B Sales, Entrepreneurship, Digital Marketing & Media Sales (Media & Digital - 14Yrs+ & FMCG 4Yrs) with top companies across varied sectors. During his association with the companies, he worked at expanding teams as well as turnovers. Anchal has also completed several certifications including Negotiation Masterclass from SP Jain specialising in coaching and mentoring. 

In the panel discussion, Anchal will share his perspectives on the factors contributing to the attractiveness of Gujarat as an OOH advertising destination, how as cities like Ahmedabad undergo urban transformation and more progressive ad policies get introduced there are prospects of greater national brand campaigns being directed to the state markets, whether with digitalisation of OOH, more brands likely to budget more for OOH in Gujarat, among other matters.

The Gujarat Talks OOH conference is set to attract national-level brands and buyers, spotlighting advertising opportunities within the state. It aims to cultivate collaboration among local media owners while also delving into critical areas like media regulation, adtech utilisation, and creative solutions.