The static billboards will be replaced with LED screens in phases wherein the highways haven’t been included in the plan to avoid casualty
The authority has reduced the total advertising area outside the stations along with adding a new clause in Semi-Naming rights option due to which opening of...
With Steora® Urban street benches, developed & promoted by the Croatian firm, users can upload videos or pictures to chosen benches and set campaign duration and...
Sharat Sharma, Director-Operations, DMRC spoke about fresh media investment opportunities on the Metro network in his presentation on ‘How innovatively can OOH maximise opportunities in urban...
Noomi Mehta, Chairman of IOAA, Indrajit Sen, CEO of IOAA and Ritesh Vasudeva, Vice-President of IOAA North Chapter deliberated upon the goals and objectives of IOAA...
At the inaugural meeting in support of this initiative, conducted in New Delhi on November 16, IOAA underlined the criticality of putting in place a dedicated...
Suresh Balakrishna, CEO, Kinetic Advertising India, highlighted the myriad OOH avenues that are opening up in the region, buoyed by a large, young consumer base, domineering...
The media owners have prevailed upon the municipal body to initiate action only against unauthorised media displays in the city but there is still uncertainty on...
Advertising Agencies Association of India (AAAI) and Indian Outdoor Advertising Association (IOAA) have arrived at a Standard Operating Procedure (S-O-P) to be followed by members of...
It is the general norm for political parties to reinforce their outdoor publicity using their representative colours, which creates a strong recall in the minds of...
From a pink-themed parking zone with hand-painted murals to branded boom barriers and frisking booths, every touchpoint was crafted to...
The campaign is executed by ideacafe.agency
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The 19th edition of the Out of Home Advertising Convention to be held on July 18–19, 2025, at The Westin...
The project was inaugurated by M. Paramasivam, Executive Director of Punjab National Bank (PNB) in the presence of senior Railway...
The campaign is executed by Khushi Advertising
The deal covers prominent ROB locations in areas such as Anna Salai, Chepauk, Triplicane, Mandaveli, Greenways Road, Adyar, Indira Nagar,...
Jagdeep Kapoor will draw on his extensive experience and expertise working with leading brands, to help empower OOH industry stakeholders...
‘Road Happy’ is an Ocean Outdoor digital creative competition winner
At the third edition of South India Talks OOH, Shubham Choubey, Founder and Creative Director of Zero Design Studio, shared...
Garima’s topic, "OOH as an Integral Part of Public Space Design," painted a picture where advertising transcends its traditional disruptive...
At South India Talks OOH, Mayank Gupta, Founder and CEO makes a compelling case for why design, safety, and structure...
At South India Talks OOH 2025, Sanket Rambhia, MD of Xtreme Media, shared key insights on smart DOOH screen procurement,...
