Contracts & Investments
Netflix expands billboard ownership in West Hollywood
The streaming major in recent months has purchased at least 18 billboard faces from Regency Outdoor Advertising, in a deal estimated to be worth tens of millions of dollars
Netflix has bought up prime billboard space along the mile-and-a-half-long section of Sunset Boulevard in West Hollywood that is among the most coveted advertising properties in the country. The streaming major in recent months has purchased at least 18 billboard faces from Regency Outdoor Advertising, in a deal estimated to be worth tens of millions of dollars.
Along this winding stretch filled with tourists, the major studios and networks have historically promoted their latest titles with massive outdoor ads that tower over the street’s upscale shops and restaurants.
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Kavisha Group’s MD Parth Patel to join Gujarat Talks OOH panel on budgets and market potential
Raj Hadvani, Director-CEO of Gopal Namkeen, joins Gujarat Talks OOH panel
Darshit Sanghani of Odoo India to join Gujarat Talks OOH panel on OOH budgets and market potential
Jio celebrates its stock market debut with a spectacular drone show at Wankhede Stadium
Lekshumanan Annamalai of Coral Media to moderate panel discussion at Gujarat Talks OOH on OOH budgets & market potential
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
District uses Samay Raina’s signature shirt to announce his live show
Blinkit in association with Kinetic India goes all Bollywood
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
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Fujifilm Instax takes its instant photography experience to Delhi and Kolkata
It was initiated and facilitated by Times One, a Times Group Company.
Call of Duty brings Korean Alleyway to life in London and Los Angeles
The experience was developed by Activision in partnership with Omnicom Media and Amazon Ads.
Jio marks 10 years with ‘Jio maine banaya’ outdoor campaign
Featuring everyday Indians across large-format hoardings and digital billboards, the campaign puts people at the centre of Jio’s decade-long journey.
ALO brings its brand spectacle to Hong Kong with a larger-than-life outdoor execution
As drone shows compete for attention in the skies, ALO is finding another way to make an impression, using large-scale...
Aldi creates a ‘broomstick parking’ bay for witches and wizards ahead of Halloween
The supermarket chain adds a playful outdoor touch to Halloween shopping with a dedicated parking space for witches and wizards...
Alberta Cancer Foundation turns movie spoilers into a life-saving OOH campaign
The ‘Life-Saving Spoilers’ campaign uses iconic film and television plot twists to encourage people to get mammograms, turning a familiar...
WOW Advertisement adds eight digital OOH screens across Ahmedabad and Surat
The expansion includes seven traffic LED screens across Ahmedabad and a 41 ft × 60 ft curved outdoor LED screen...
billups celebrates its anniversary by putting its people on billboard
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PDSN Media expands corporate DOOH network with new screens at Fulcrum
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Dubai Mall expands its DOOH network with 1,100 sqm of LED displays
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Campaigns
Jio marks 10 years with ‘Jio maine banaya’ outdoor campaign
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Talks OOHDeepa Gupta, SVP at MOMS Outdoor, to moderate panel at Gujarat Talks OOH
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Campaigns
ALO brings its brand spectacle to Hong Kong with a larger-than-life outdoor execution
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Campaigns
Call of Duty brings Korean Alleyway to life in London and Los Angeles