By: M4G Bureau
Last updated : February 11, 2019 10:56 am
Bids will be invited for putting up digital screens on unipoles
SDMC Deputy Commissioner Prem Shankar Jha told Media4Growth that the objective of bringing in more digital OOH media is to cut down the use of PVC-based flex as advertising media. “This is also a step forward towards digitalization of the outdoor media,” he said.
The tender is expected to be floated in the next few days.