New Research Shows +23% Uplift in Brand Metrics with DOOH
By M4G Bureau - November 03, 2018
The 4th Space research highlights the significant impact when Full Motion Digital OOH is added to Social Media campaigns, OnDevice study reveals
'Contextual Advertising Industry to reach worth USD 125.79 billion in 2018'
By M4G Bureau - July 04, 2018
The growth of this market is driven by the increasing number of social media users, personalised marketing strategies and growing trend of mobile advertisement among others.
Mobile internet use has eroded consumption of all other media: Zenith’s Media Consumption Forecasts 2018
By M4G Bureau - June 04, 2018
Time spent at the cinema increased 3% between 2011 and 2018 as cinema owners have invested in more screens and a better experience for visitors