Thursday, March 21, 2019

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OOH News

BJP engages multiple OOH firms to roll out its election campaign
BJP engages multiple OOH firms to roll out its election campaign

By Bhawana Anand - March 21, 2019

The first phase of the campaign will be centred on the message ‘Main bhi chowkidar’

Skyrams lights up Coimbatore OOH with digital screens
Skyrams lights up Coimbatore OOH with digital screens

By M4G Bureau - March 20, 2019

The OOH firm’s digital screens went live after the Madras High Court quashed the tender cancellation order issued by the local corporation

DCMN India Bags Media Duties for FanFight
DCMN India Bags Media Duties for FanFight

By M4G Bureau - March 19, 2019

FanFight is all set to launch a massive pan-India campaign during witness IPL Season 12 and Cricket World Cup in 2019

BJP outdoor publicity campaign ahead of polls somewhat delayed
BJP outdoor publicity campaign ahead of polls somewhat delayed

By Bhawana Anand - March 19, 2019

The outdoor concessionaires are yet to receive the final nod for rolling out the party’s OOH publicity campaign

Kurkure Caravan Talkies to traverse 1000+ towns & villages
Kurkure Caravan Talkies to traverse 1000+ towns & villages

By M4G Bureau - March 19, 2019

The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels

RSH Global assigns media mandate to Initiative
RSH Global assigns media mandate to Initiative

By M4G Bureau - March 18, 2019

Initiative will handle integrated media planning and buying for JOY & X-MEN Brands

Karnataka HC tells state govt to approve new ad bylaws by March 25
Karnataka HC tells state govt to approve new ad bylaws by March 25

By Ria Banerjee - March 18, 2019

PIL was submitted to enforce the new Code of Conduct

Sanofi global media head Christof Baron to address 60th FEPE Congress
Sanofi global media head Christof Baron to address 60th FEPE Congress

By M4G Bureau - March 18, 2019

This is undoubtedly the strongest speaker line-up we have ever welcomed to FEPE: John Ellery

Appy Fizz gets consumers to #RiseUp this summer
Appy Fizz gets consumers to #RiseUp this summer

By M4G Bureau - March 15, 2019

Salman Khan will feature on all brand mediums including Television, Print, Digital and OOH; while Jr. NTR will be seen on all print and OOH communications in South India

Mangaluru City Corporation brings down non-commercial outdoor displays
Mangaluru City Corporation brings down non-commercial outdoor displays

By Ria Banerjee - March 14, 2019

The action followed the Model Code of Conduct coming into effect

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