Saturday, January 19, 2019

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OOH News

Display Metrics India unveils OOH metrics development roadmap
Display Metrics India unveils OOH metrics development roadmap

By Rajiv Raghunath - January 18, 2019

Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian OOH industry in association with IOAA

John Ellery to chair FEPE awards panel
John Ellery to chair FEPE awards panel

By M4G Bureau - January 18, 2019

Katrin Robertson from blowUP Media, Charmaine Moldrich, CEO of Australia’s Outdoor Media Association are on the panel

SDMC says no let up on fee demand on mall media
SDMC says no let up on fee demand on mall media

By M4G Bureau - January 18, 2019

The civic body maintains that the ‘Public View’ clause as per the Outdoor Advertising Policy 2017 will apply on this media

New ad norms for Ludhiana rural areas being planned
New ad norms for Ludhiana rural areas being planned

By M4G Bureau - January 17, 2019

The move is directed at rooting out unauthorised outdoor advertising

Century Group partially retains media rights at Patna rail junction
Century Group partially retains media rights at Patna rail junction

By Bhawana Anand - January 17, 2019

In a fresh bid for the media rights, the OOH firm has retained the rights on media assets outside the station

Delhi High Court issues notice in favour of mall media owner
Delhi High Court issues notice in favour of mall media owner

By M4G Bureau - January 16, 2019

The apex body will announce the decision on Public View clause in the coming court hearings

Century Group acquires exclusive media rights for 3 airports in North East
Century Group acquires exclusive media rights for 3 airports in North East

By Bhawana Anand - January 16, 2019

The rights have been acquired at Shillong, Tezpur and Lilabari airports

Srishti Communications bags exclusive ad rights at Hubballi Airport
Srishti Communications bags exclusive ad rights at Hubballi Airport

By Rajiv Raghunath - January 15, 2019

The OOH firm has won the rights from AAI for a period of 5 years

Global CEOs of Kinetic, Posterscope to address FEPE Congress in Dubai
Global CEOs of Kinetic, Posterscope to address FEPE Congress in Dubai

By M4G Bureau - January 15, 2019

Marc-Antoine de Roys and Posterscope Global CEO Stephen Whyte have been confirmed as Keynote Speakers for FEPE International’s 60th Annual Congress

Leafberry Advertisement Pvt Ltd gets Ludhiana media tender
Leafberry Advertisement Pvt Ltd gets Ludhiana media tender

By Bhawana Anand - January 15, 2019

The third tender attempt has been allotted for Rs 23 crore

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