Saturday, November 18, 2017

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November 13, 2017

Google dials into OOH to highlight Pixel 2 features

The Pixel 2 campaign has been unfurled on arterial roads, at junctions and in market areas, highlighting the many reasons why Google Pixel 2 is just the phone to buy. In India, Google’s OOH mandate is handled by Kinetic India

November 10, 2017

Maruti Suzuki unveils new Vitara Breeza, Dzire model in Kolkata with fun activities

Wonderz Entertainment conducted fun activities like push-ups for men, ball-the-basket, straw-separate, tongue-twisters, etc., to bring people to the car display zones; the audience response was cited as overwhelming

November 08, 2017

Emami Fair & Handsome makes a face to face connect with male audience

Greenline Glo which planned and executed the campaign predominantly selected media in controlled environment where there is high consumer dwell time, such as, malls, cineplexes, corporate parks, whereas cab branding was also done to reinforce the brand presence

November 07, 2017

Hotstar finds ‘Billions’ of ways to engage OOH audience

Conceptualised by the in-house creative team at Hotstar, the outdoor campaign was planned and executed by The Social Street.

November 02, 2017

OPPO burns bright at Sunburn in Kolkata

Giant inflatables of brand mascot Ollies, selfie booths caught the imagination of audiences

October 26, 2017

Colors build an extensive OOH campaign for Big Boss Season 11

Designed and executed by Laqshya Media Solutions

October 26, 2017

Delhi Metro Line 2 resplendent in Diwali colours

eg. communication, which holds the media rights on Line 2, in partnership with DMRC, did the train wrap to create an atmosphere of festive spirit

October 25, 2017

Renault Captur trail blazes OOH landscape

Ecosys OOH planned and executed the campaign in association with Omnicom Media Group, creating a domineering brand presence for the all new SUV model in 10 cities across the country

October 24, 2017

Kansai Nerolac turns conveyer belt into colourful moving shade card

On the day of Diwali, passengers waiting to collect their bags at the conveyor belt also received gifts from the advertising brand

October 16, 2017

American Express highlights ‘Lifelong Rewards’ for customers

OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion

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