It would be business usual for OOH as MCD unifies, some short-term challenges notwithstanding

In OOH News By Rajiv Raghunath - April 07, 2022

Industry leaders believe the unification will likely lead to a consistent ad policy regime across all areas that were hitherto under 3 different civic bodies

MCD to be unified to improve governance, transparency & optimum resource utilisation

In OOH News By Rajiv Raghunath - April 06, 2022

Municipal Corporation of Delhi, MCD, South Delhi Municipal Corporation, SDMC, North Delhi Municipal Corporation

Prem Shankar Jha resumes role as Dy Commissioner of SDMC

In OOH News By Bhawana Anand - March 01, 2021

His aim is to revive outdoor advertising revenues for the South Delhi corporation and streamline OOH formats in the city

SDMC launches multiple advertising tenders

In OOH News By M4G Bureau - February 11, 2021

The multiple tenders allot rights on unipoles, toilet blocks, subways, parking areas and heavy footfall markets

SDMC plans extensive OOH campaign on Covid19 awareness

In OOH News By M4G Bureau - October 12, 2020

The corporation is expected to deploy a variety of media formats such as hoardings, posters, unipoles, parking areas, auto-rickshaw, metro stations, bus stands, toll gates, construction sites and wall paintings

Delhi’s three civic bodies expect INR 100 crore combined OOH advertising revenue loss

In OOH News By M4G Bureau - September 24, 2020

A standing committee has been appointed to figure out the option to reduce the loss; Media owners waiting for rebate scheme

Delhi OOH media owners approach civic bodies for critical support

In OOH News By Bhawana Anand - May 22, 2020

The group of media operators has sought waivers in line with the current business conditions

SDMC extends submission date for Public Toilet tender

In OOH News By M4G Bureau - December 04, 2019

Consequently, the date for opening the tender has also been extended

SDMC invites bid for Public Toilet display

In OOH News By M4G Bureau - November 26, 2019

Public utility formats spread across 4 clusters are up for tender

SDMC invites 3 tenders for different formats

In OOH News By M4G Bureau - October 25, 2019

The tender is to allot advertising rights for unipole, toilet blocks and Flag/Mupi/Advertisement instruments/Product display platform/LED spread across their jurisdiction