Saturday, May 26, 2018

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Campaigns

Bisleri Fonzo fizzes up with #MMMbhiAAHbhi
Bisleri Fonzo fizzes up with #MMMbhiAAHbhi

By Ria Banerjee - May 25, 2018

Executed by media planning and buying agency, Wavemaker, and with the creative handled by FCB Ulka, the month-long integrated marketing campaign is aimed at appealing to the youth with a healthy and refreshing choice for sultry summer

NGC Photo Ark gets digital platform in India
NGC Photo Ark gets digital platform in India

By Bhawana Anand - May 24, 2018

With the help of Zenith OOH, IOAA brings the worldwide campaign to India to drive the attention of the masses towards endangered species

Titan targets buying potential of smaller markets
Titan targets buying potential of smaller markets

By M4G Bureau - May 23, 2018

Specifically aimed at tapping Tier II, III & IV markets, the OMI agency covered a wide geography through a splash of OOH campaign to promote ‘The perfect wedding gift’

Carrier AC assures chilled summer this year
Carrier AC assures chilled summer this year

By M4G Bureau - May 21, 2018

Handled by Platinum agency, the campaign stands out with its catchy innovation and tactical media planning

Parle building up the fizz
Parle building up the fizz

By M4G Bureau - May 18, 2018

The brand launches an extensive OOH campaign for Appy Fizz, featuring its new brand ambassador, Salman Khan. The campaign aims to further strengthen the brand’s connect with millions of consumers across India

Chumbak targets caffeine lovers to promote summer sale
Chumbak targets caffeine lovers to promote summer sale

By Bhawana Anand - May 15, 2018

The activity was carried out in 50 corporate offices in Bangalore in association with GingerCup agency; further amplified by providing extra 10% flat discount to online consumers

Hotstar Watch’NPlay makes a match of it
Hotstar Watch’NPlay makes a match of it

By M4G Bureau - May 15, 2018

The 2nd phase of the Hotstar campaign, executed by The Social Street, fans out to Tier I & II cities

India Today’s live reporting through OOH channel
India Today’s live reporting through OOH channel

By Bhawana Anand - May 14, 2018

A simple yet effective innovation has been crafted to demonstrate their concept of the anchor missing from the newsroom and reporting live from the ground zero

V-Guard offers a life-saver for overworked ACs
V-Guard offers a life-saver for overworked ACs

By Ria Banerjee - May 14, 2018

The country-wide campaign, planned and executed by OAP (India), has covered some 70 cities and towns using over 550 media sites

Beverage category chilling out on Delhi Streets
Beverage category chilling out on Delhi Streets

By M4G Bureau - May 11, 2018

The brands have made innovative use of JCDecaux’s Street Furniturenetwork this summer to connect with consumers in Delhi

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