Wednesday, November 21, 2018

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Campaigns

The quirkier the better, says Chumbak’s first campaign
The quirkier the better, says Chumbak’s first campaign

By M4G Bureau - November 20, 2018

Chumbak’s first campaign positions the brand as a celebration of the free-spirited and the colourful

Connect with the cuppa: SBI Life Insurance shows how
Connect with the cuppa: SBI Life Insurance shows how

By M4G Bureau - November 19, 2018

As part of the ‘Main se Hum’ campaign, branding has been done in 8 lakh tea cups distributed among 75 leading corporate houses

Pepsi uncorks blind taste test in Netherlands
Pepsi uncorks blind taste test in Netherlands

By M4G Bureau - November 16, 2018

The brand encouraged people to take a blind taste test comparing Coke and Pepsi and then retargeted them through programmatic DOOH advertising

Tata Steel’s global growth story stands tall on OOH 
Tata Steel’s global growth story stands tall on OOH 

By Bhawana Anand - November 15, 2018

In association with Kinetic India, the brand narrates its success story by using a Burj Khalifa replica

Ranveer Singh champions Kotak Mahindra #IndiaInvited campaign
Ranveer Singh champions Kotak Mahindra #IndiaInvited campaign

By Shradha Mishra - November 14, 2018

Billboards in certain areas of Mumbai feature the creative of Ranveer Singh with folded hands, asking, "Card Mila Kya". And no, he is not talking about his wedding card

Cars24 rolls out integrated brand campaign on OOH  
Cars24 rolls out integrated brand campaign on OOH  

By M4G Bureau - November 13, 2018

The multiple format campaign was accompanied by car branding in Chennai & Hyderabad executed by My Hoardings

Audi gives New Yorkers a good ‘view from the top’
Audi gives New Yorkers a good ‘view from the top’

By M4G Bureau - November 09, 2018

The automaker bought a billboard in New York City on the roof of a building surrounded by office towers, including Bank of America and Salesforce

Tanishq’s ‘Utsava’ shining bright on OOH
Tanishq’s ‘Utsava’ shining bright on OOH

By Shradha Mishra - November 06, 2018

OMI has executed the campaign in 48 cities

Schmitten Chocolates strikes an emotional chord
Schmitten Chocolates strikes an emotional chord

By Bhawana Anand - November 05, 2018

The brand opts for multi-city OOH campaign to promote its chocolate offerings as gifting options

OnePlus unboxes new Guinness World Record
OnePlus unboxes new Guinness World Record

By M4G Bureau - November 05, 2018

559 OnePlus community members came together in Mumbai to unbox and experience the OnePlus 6T simultaneously

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