Passenger volume increased YoY in the period Apr-Dec 2022
Infrastructure development, rail expansion, EV promotion among factors that could help drive OOH/DOOH growth
Q4 2022 saw 30.2% increase in net media revenue year-on-year, posting $329.7mn
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, 'The Southern Advantage' may not be...
Siddalingappa B. Pujari, Managing Director, Karnataka State Marketing Communication & Advertising Ltd shares his perspectives on 'How OOH can be pivotal to Govt communications outreach'.
A report that captures top 23 strategic focus areas across big tech platforms and emerging technologies
EVs are becoming more popular, and so is the need for charging infrastructure
The rankings were released by Cirium, a leading provider of aviation data to the travel, finance, aerospace and aviation industries
Trends and developments seen in OOH / DOOH in 2022 will be foundational for accelerated industry growth in 2023
Inbound tourism will be a growth lever for ad business
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
This campaign is done in collaboration with Laqshya Media Group
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and...
In his session titled ‘Decoding Digital OOH Screen Procurement: A Check-list for Buyers’, Sanket will address the growing need for...
This structure is placed in partnership with Times OOH
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
