Campaigns
The Great Indian Kapil Show goes big on OOH
Mumbai streets shine the light on the new show

In the heart of Mumbai, amidst the hustle and bustle of the city, something exciting is happening. The billboards, digital screens, and bus shelters are all abuzz with the news—the return of a beloved comedy show, now revamped and rebranded as The Great Indian Kapil Show, set to debut on Netflix.
Previously known as The Kapil Sharma Show, this comedy juggernaut ruled the Indian television landscape for eight memorable years. Now, it has made a grand comeback on a global platform, promising audiences a renewed dose of laughter and entertainment.
The ad campaign, spanning across Mumbai’s streets, is a sight to behold. Each billboard, each digital display, bears the signature humour and charm that fans have come to love and expect from Kapil Sharma and his team.
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OAC
CEO & Founder of PODO Media Network, Daewon Kim to speak at OAC 2025
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OAA
Pernod Ricard India’s Head of Media and Digital, Aatika Ansari joins OAA 2025 jury
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OAA
General Manager, Head of Media at Sun Pharma, Tejash Chheda joins OAA 2025 Jury.
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Industry News
‘The Attention Dividend’ – premium large format DOOH commands 5x more attention than digital channels