Campaigns
Honda 2 Wheelers criss-crosses UP to showcase CB Shine
Spread over 45 days, the activity entailed direct engagement with consumers, as also display of the bikes.
In a bid to reach out to a much larger audience, Honda 2 Wheelers launched an onground activity in Uttar Pradesh that had 4 LED-equipped vans moving place to place, showcasing the ‘CB Shine’ model. The vans carried the bikes to give people a direct look and feel of the model.
Spread over 45 days, the activity entailed direct engagement with consumers, as also display of the bikes.
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A habit of success at Prakash Arts
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Nykaa plays cupid this Valentine’s Day with its love post office
The pop-up is executed at Palladium Mall, Mumbai
IGP launches two-way interactive billboard for Valentine’s Day gifting
By scanning a QR code on the hoarding, passers-by are directed to WhatsApp, where they can send their Valentine’s messages...
Frido turns dating “Red Flags” into a national conversation on body pain
Large-format billboards declaring “If it hurts constantly, it’s a RED FLAG” have appeared across high-traffic junctions and transit points, transforming...
Dove brings the honesty of Reddit to the streets with the Real Reviews campaign
The "r/eal reviews" campaign is entered in New York City, specifically launching with a major high-traffic activation at Flatiron Plaza.
Pronto turns heads upside-down bedroom OOH activation
The activation has been executed in Bengaluru
Untitled Advertising deploys LED screens across GSRTC bus depots
The deployment includes 264 digital screens installed across 20 GSRTC bus depots
One of South India’s largest anamorphic DOOH screens installed at Mantri Square Mall
Spanning over 2,310 square feet, the new mega-installation at Mantri Square Mall sets a new benchmark for large-format DOOH, offering...
Titan Intech Limited announces the launch of “UltraLED Displays”
UltraLED Displays is designed for use across corporate environments, command and control centres, Transportation, retail, public infrastructure, education, sports and...
Cinépolis India partners with It’s Spotlight to operate digital screens across 100+ properties
The rollout includes over 350 LED screens, video walls and digital displays across 101 Cinépolis cinemas in 63 cities, covering...
LEDX Technologies launches India’s only fully automated active LED manufacturing facility
Spread across 100,000 sq. ft., in Vapi, the LEDX facility is a built-to-suit, fully automated manufacturing plant in India, engineered...
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Contracts & InvestmentsMubadala Capital & TWG Global to acquire Clear Channel Outdoor in $6.2 billion deal
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Markets in FocusGlobal OOH market set for strong growth: Polaris Market Research
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PeopleBritannia Industries appoints Puneet Das as CMO, Siddharth Gupta elevated to VP- Marketing
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Campaigns
IGP launches two-way interactive billboard for Valentine’s Day gifting