Campaigns
Hard hitting & to die for!
The sense of adventure from the Die Hard movie comes alive through the eye-catching installations
Bruce Willis’ fifth adventure in the Die Hard series, ‘A Good Day to Die Hard’ required something equally hard hitting to catch the attention of movie buffs. To do this and extend the sense of adventure to outdoor, agencies OFF – Publicidade e Propaganda in São Paulo, Brazil and JCDecaux in Norway executed on-your-face type of installations. São Paulo saw the display for the movie in a bomb format, installed at movie theatres and subways stations; whereas Norway saw huge units that looked straight out of the movie and coming alive which sure added a lot of excitement to the diehard fans of Die Hard.
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Ethnix by Raymond brings a wedding to Gurgaon’s streets with ‘Mandap on Wheels’
The activation taps into the wedding season, a key occasion for ethnic wear, by placing the brand within a live...
Noice turns a truck into a maximalist moving OOH experience
The campaign is executed by MOMS Outdoor
Astrotalk turns its most common roast into an OOH campaign
With a tongue-in-cheek message calling out the frequency of its own advertisements, Astrotalk uses a billboard to turn consumer chatter...
DS Group takes ‘Pujoy Pulse’ across West Bengal with outdoor activations
From branded canters travelling across 22 towns and interactive pandal installations to complimentary pandal-hopping cabs and a 500-drone spectacle over...
Pentonic creates a Durga idol with 13,000 recycled plastic pens
Linc Limited’s Pentonic presents a first-of-its-kind Durga installation by artist Chandra Nath Saha (Tilak), giving recycled plastic an extraordinary new...
billups celebrates its anniversary by putting its people on billboard
The campaign is participating in fifteen locations across Asia, Europe and North America, including Belgrade, Amsterdam, Brussels, Berlin, Chicago. Portland,...
PDSN Media expands corporate DOOH network with new screens at Fulcrum
The new inventory comprises two 8×8 ft digital LED screens installed across Wing A and Wing B of the Mumbai...
Dubai Mall expands its DOOH network with 1,100 sqm of LED displays
Emaar Properties has reportedly deployed approximately 1,100 sq m of LED displays across indoor and outdoor areas of Dubai Mall,...
Broadsign bags contract with Context Networks for screen network in 14 US states
Through the collaboration, Context Networks is connecting eligible CPMN™ inventory to the Broadsign Platform, the company’s complete, reliable Ad Server...
Landsec and Ocean Outdoor build on the cultural resonance of Piccadilly Lights
Changes to the screen's format come into effect from January 2027, 10 years after Piccadilly Lights relaunched following a nine-month...
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International EventsPublicis London secures double Gold in Ocean Outdoor Digital Creative Competition
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Campaigns
Ethnix by Raymond brings a wedding to Gurgaon’s streets with ‘Mandap on Wheels’
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Campaigns
billups celebrates its anniversary by putting its people on billboard
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Campaigns
DS Group takes ‘Pujoy Pulse’ across West Bengal with outdoor activations