Campaigns
Flipkart educates masses about new show on OOH
Partnering with Alakh Advertising & Publicity for their OOH campaign, the brand has covered prime locations such as Worli, Bandra, Juhu stretch, etc
With Walmart on board, Flipkart extends its reach to their own OTT platform with their first production named Back-Benchers starring Farah Khan, one-of-a-kind web quiz show. The brand has announced their entry in this growing and competitive service with a vast consuming medium- OOH. Launched in the Mumbai, the brand is looking to grab the eyeballs for their new show.
Partnering with Alakh Advertising & Publicity for their OOH campaign, the brand has covered prime locations such as Worli, Bandra, Juhu stretch and more to create a big impact, with cluster sites. The campaign has been spread across hoardings located at frequently traveled junctions.
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‘The OOH market here is functional and consistent, but it is still primarily local.’
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Red Wing’s handcrafted OOH campaign
This meticulous, labor-intensive construction demonstrates Red Wing's commitment to authenticity and durability, intentionally standing out in the media landscape
Sun Pharma drives impactful Diabetic Retinopathy Awareness campaign
The campaign is executed by MOMS Outdoor
The ‘Whitney Houston Challenge’ comes alive in OOH
Inspired by the popular “Whitney Houston Challenge”—where users must hit a drum at the exact beat drop of the iconic...
Budweiser 0.0 launches a massive 50+screen DOOH takeover
The campaign is executed by Connect Network
Apollo Hospitals Chennai’s ‘Stroke Awareness Corridor’
The campaign has been executed in Chetpet, Chennai
Xtreme Media deploys 10 high-impact LED screens in Hyderabad
The implementation included the strategic placement of two large-format screens and eight pole-mounted screens at key commuter touchpoints.
Artwork created with quantum computing debuts on DOOH’s Bradford Media Wall
The film uses quantum algorithms typically used to simulate quantum particles to generate the motion of water.
FA unveils England-wide DOOH campaign on grassroots misconduct
The campaign is developed by TMG Creative Ltd.
PlayStation unleashes the ‘Demon Sumo Wrestler’ in DOOH campaign
The campaign has been executed across JR Ryogoku Station in Tokyo
Xtreme Media lights up Rajkot with Earth Series LED displays
The project comprised two Earth Series displays (pixel pitch 6.67 mm), each measuring approximately 9.6 m × 4.8 m with...
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Campaigns
Sun Pharma drives impactful Diabetic Retinopathy Awareness campaign
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InsightsWhy DOOH works in the era of Attention Economics
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PodcastMarketing, Culture & the Power of OOH: A candid conversation with Abhishek Shetty, Marketing Head, Swiggy Instamart
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PeopleMarico Appoints Vikram Karwal as Chief Marketing Officer