Campaigns
Equitas Bank creates brand identity with Neon Technology
Chennai-based Podhigai Ads India has executed innovation on neon technology for Equitas Small Finance Bank near Marina Beach
Chennai-based Podhigai Ads India helps Equitas Small Finance Bank in creating a brand identity with the help of outdoors in Marina beach over the coastal stretch of Tamil Nadu. ¬The brand has deployed neon technology on front lit hoardings for a year-long campaign capturing the attention of travellers in the eastern coast of South India. The brand plans to extend the period of contract for scaling up further innovation.
“This is the home for Equitas Small Finance Bank headquartered in Chennai. We want to establish the brand in their hometown in a very iconic location in Chennai. Marina beach, being an iconic in Chennai offers lot of visibility,” shares Madan Seeni, Director of Podhigai Ads India, a leading OOH firm.
For more updates, subscribe to media4growth newsletter – Click here
Daily Newsletter
Subscribe to receive the latest OOH
industry updates
Sravani Babu, Associate Director – Brand Marketing at PepsiCo, joins OAA 2025 jury
Raamdeo Agrawal, Chairman and Co-founder of Motilal Oswal, to speak at OAC 2025
Canva turns real design struggles into laugh-out-loud billboards
Reserved for dad: Cars24’s touching father’s day OOH stunt
“Ronth” movie takes over Kerala with extensive OOH campaign
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
Blinkit in association with Kinetic India goes all Bollywood
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Senior Copy Editor
No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...
Sales Specialist at BajuGali (OOH Advertising Company)
At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...
Multiple Openings – Bright Outdoor Media (Business Development Manager, Admin & HR Manager, Sales Executive)
BRIGHT OUTDOOR MEDIA LIMITED SINCE 1980 JOB VACANCY: Business Development Manager (Media Selling Exp. is a must) Admin & HR...
Sales Executive – Street Furniture/Transport
Job description – Sales (Street Furniture/Transport) Location – Delhi, Mumbai, Chennai Designation & Compensation – Will depend on the candidate...
Sales Executive cum Coordinator, OOH Media
Key Responsibilities 1. Sales Execution Lead Generation and Prospecting Client Meetings and Presentations Sales Negotiation and Closing Reporting and Forecasting...
Meta AI’s contextual OOH billboards ask the right questions in Delhi and Lucknow
The campaign is conceptualised by DDB Mudra
OnePlus India takes over Bengaluru Metro with full-train wrap
The campaign is executed by Rapport Chrome
CaratLane rolls out the red carpet for national flight attendant day
The campaign is executed by Xperia Group
Myntra goes big for its “End of Reason Sale” OOH campaign
The campaign is executed by Posterscope
bigbasket turns bus shelters into vertical gardens for World Environment Day
The creative idea was brought to life by Talented and implemented in partnership with Signpost
Koddi and DEEL Media join hands to streamline DOOH buying across screens
The partnership follows Koddi’s recent expansion of its retail media capabilities in-store and on-site
Vritti Mindwave Media to deploy 20 LED vans at Pandharpur Yatra
These mobile platforms will offer live online darshan of Lord Vitthal interspersed with branded content, allowing advertisers across FMCG, BFSI,...
Broadsign unveils automated in-advance DOOH transactions
Programmatic media buyers can now leverage Broadsign In-Advance to secure guaranteed DOOH campaigns months ahead of delivery using technology built...
“AI poised to redefine OOH landscape”, Aman Nanda, CSO & Head of Marketing at Times OOH
Aman Nanda, CSO & Head of Marketing, Times OOH, discusses AI's role in reshaping the OOH advertising landscape.
AI to revolutionize OOH advertising: A new era of measurability and performance
Jithu Prasad, Founder and CEO of Advertalyst suggests that AI can help unlock more budgets for OOH, giving advertisers the...
-
CampaignsCanva turns real design struggles into laugh-out-loud billboards
-
OAASravani Babu, Associate Director – Brand Marketing at PepsiCo, joins OAA 2025 jury
-
OACVistar Media’s Head of Retail Media, Sean Cheyney, to speak at OAC 2025
-
Campaigns
Meta AI’s contextual OOH billboards ask the right questions in Delhi and Lucknow
