The billboards, primarily in Kannada, speak directly to the common stresses and last-minute needs associated with festival preparations.
This campaign was executed by Inventech, a division of Laqshya Media Group
Founded earlier this year by Ananya Birla, LOVETC opted for taxi branding to move beyond static billboards and create an immersive, mobile brand presence during one...
The campaign is executed by Platinum Outdoor
The campaign is executed by Platinum Outdoor
The campaign is executed by Signpost India
The execution cleverly cuts off both the tagline and the familiar green-and-white logo, making it appear as if the billboard has been misprinted.
The campaign is conceptualised and executed by Times One
The campaign's central theme is to showcase how The Guardian offers a complete view of a story, moving beyond simplified headlines.
The campaign's core strategy is to use provocative, high-impact messaging to capture the attention of top-tier talent.
Founded earlier this year by Ananya Birla, LOVETC opted for taxi branding to move beyond static billboards and create an...
The campaign is executed by Platinum Outdoor
The campaign is executed by Platinum Outdoor
The campaign is executed by Signpost India
The execution cleverly cuts off both the tagline and the familiar green-and-white logo, making it appear as if the billboard...
Roli Shrivastava, VP Marketing at Hocco Ice Creams, on why OOH is not just about visibility but about storytelling, surprise,...
The presence in Brazil has been strengthened with the board appointment of Felipe Forjaz, former President of the Brazilian Out...
The rights are acquired for a period of 10 years
The campaign is conceptualised and executed by Times One
The campaign's central theme is to showcase how The Guardian offers a complete view of a story, moving beyond simplified...
The campaign's core strategy is to use provocative, high-impact messaging to capture the attention of top-tier talent.
Industry leaders hail the reduction from 28% to 18% as a catalyst for growth, affordability, and wider adoption
The special build is installed outside Westfield, Shepherd’s Bush
The cluttered wall of bills served as a clever metaphor for the financial strain that accompanies the holidays.
Shwetal Basu, Senior Vice President, Brand & Marcom, Polycab India Ltd., shares insights on Polycab’s people-first OOH innovations during Ganesh...