The creative blends Hindi and Marathi to resonate with local audiences, combining the universal theme of maternal care with regional flavor.
Indian artists are now being showcased across Times OOH’s digital network—including major airports, Mumbai Metro Line 1, and premium city media assets in Ahmedabad and Bengaluru.
Billboards featuring iconic lines from Prime Video’s most-loved Original shows- Mirzapur, Farzi, Paatal Lok, Panchayat, Call Me Bae, Bandish Bandits, and The Boys are live
The campaign is executed by Tribes Communication
The campaign is executed by Platinum Outdoor
The campaign is executed by Posterscope
From a pink-themed parking zone with hand-painted murals to branded boom barriers and frisking booths, every touchpoint was crafted to engage and surprise.
The campaign is executed by ideacafe.agency
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network