Campaigns
OOH industry should work in an integrated manner: Panel
OOH industry should work in an integrated manner: Panel
A panel discussion on the theme of “What will it take for media planners to believe more in OOH?” that had Shashi Sinha, CEO, IPG Mediabrands India as the Moderator, and Mamatha Morvankar, MD – West, OMD India, Vanita Keswani, CEO, Madison Media Sigma and Shripad Kulkarni, MD, Vizeum India as the co-panelists
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Campaigns
Blinkit and Maybelline’s smudged billboard
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Campaigns
Polycab’s ground-level OOH presence at Jagannath Puri Rath Yatra 2025
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Creative Concepts
Superman takes flight on Mumbai’s Bandra-Worli Sealink
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OAC
Gaurav Soni, Head of Media at Perfetti Van Melle, to join panel discussion on OOH commoditization at OAC 2025