By: M4G Bureau
Last updated : May 08, 2019 7:18 pm
Kolkata based outdoor advertising firm Enkon provides advertising space to some 2500 shopping carts in Bengaluru, 400 carts in Kolkata and 800 n Mumbai
Previously the firm had operated with Spencer’s Retail and it has now forayed into the national market for the first time in ambient advertisement category. METRO Cash & Carry has large stores in all Tier I cities and operates around the concept of self-service bulk buying in B2B category.
Aninda Banerjee, MD, Enkon OOH shares, “Enkon – METRO Cash & Carry tie-up has given a presence for Enkon OOH in the South Market and also gives a PAN India presence through Shopping Cart advertising. Advertisers can now plan national campaigns with Enkon in ambient media category.”