OAA
Eminent Jury all set to evaluate OAA 2022 entries
The Jury, helmed by Santosh Padhi (Paddy) — Chief Creative Officer of Weiden+Kennedy India — as Chairman, comprises 35 highly accomplished brand marketers and creative leaders.
The popular Outdoor Advertising Awards (OAA) 2022 now enters the judging rounds helmed by Santosh Padhi (Paddy) — Chief Creative Officer of Weiden+Kennedy India — as the Chairman of the eminent Jury that comprises 35 highly accomplished brand marketers and creative leaders.
Newer industries are waking up to the potential of OOH as a marketing medium and the OAA 2022 Jury line-up reflects this trend, while representing older industries that have traditionally leveraged OOH to make a larger brand presence.
The Jury members come with rich experience in brand marketing/media planning/buying and the creative side of brand advertising. They will apply their insights backed by hands-on experience to assess and evaluate the entries received across seven different award categories and 20+ sub-categories this year for OAA.
The OAA has a robust, tech enabled judging process with E&Y as the partner, and is facilitated by a smooth and easy interface. Winners of OAA 2022 will receive the coveted Metals at the Outdoor Advertising Awards function at Westin Mumbai Powai Lake hotel on August 18, 2022 evening, just after the conclusion of Outdoor Advertising Convention (OAC) 2022. The Awards will be given away by highly accomplished Brand Marketers, and International OOH leaders.
-
Campaigns
Burger King’s DOOH innovation for Korean Spicy Fest
-
Digital Network
AD&VI DOOH network inaugurated at Anand Vihar Railway Terminal
-
OOH Industry
Data-driven media buying: Lessons from Jun Sakurai on Japan’s OOH evolution
-
OOH Industry
Nippon India Mutual Fund acquires station branding rights for Acharya Atre Station on Mumbai Metro Line 3.