Media owners cite that advertising brands plan only limited spends in the city, and so there is not much scope for expanding the OOH business, even...
Pegging big on OOH, the corporation plans to build various advertising destinations in the city and decides to go strict on illegal sites which aren’t generating...
Talon will now begin working directly with U.S. companies, designing and executing data-driven, technology-led integrated outdoor campaigns that produce measurable results and impact
Expansion of metro network will likely attract a greater number of brands to advertise on this media; local civic body’s drive against unauthorised media will also...
Kekoo was designated the managing director of Selvel Publicity in 1982 and since then had invested in maintaining and building one of the pioneering companies of...
Municipal Corporation of Gurugram (MCG) recorded 33% increase in ad tax revenues in 2016-17, from Rs 12.01 crore in 2015-16 to Rs 16.07 crore in 2016-17
APN plans to convert signs to digital in other projects, namely its advertising in the Tullamarine freeway and Metro Trains Melbourne
The civic body, which was targeting only small players till now, has been asked to target the larger players that are responsible for putting up unauthorised...
Industry sees the relaxation as a temporary step, uncertain about how the tide will change for OOH business in the city of Lucknow
Digital revenue as a percentage of total revenue rose to 59.8% for the full year, up from 45.6% for the year before, superceding traditional format as...