Contracts & Investments
Sri Nitya bags LED screen rights at 56 stations
243 screens to be put up inside Delhi, UP and Haryana stations
Sri Nitya International, a Delhi based media owning firm, has bagged the rights for 243 LED screens to be put up inside 56 stations across Delhi, Uttar Pradesh and Haryana. The screens will be of 32 inches and deployed at the UTS courts of the stations. It is learnt that four entities had competed for the rights in the tendering process conducted by Northern Railway. The contract has been awarded for a period of 5 years.
Sri Nitya has apparently participated in the railway tendering process for the first time. The firm operates digital screens at select Delhi metro stations and post offices.
The screens installation at the railway stations will be completed by early February.
-
Campaigns
Amazon Prime Video rolls OOH campaign in Mumbai for Do You Wanna Partner
-
Tenders
Sri Garima Publicity secures rights for 16 LED screens at DRM Office, Hazratganj
-
Industry News
AI surveillance vehicle rolled out to monitor ads in Varanasi
-
Creative Concepts
Swiggy sets rats running to highlight on-time delivery promise