Ad Policies & Regulations
Council of Paris says big’No’ to sexist outdoor ads
The Council of Paris – the assembly responsible for governing the city – has voted for a new contract for outdoor advertising in Paris, which includes a ban on any sexist and discriminatory” ads appearing across the city.”””
The Council of Paris – the assembly responsible for governing the city – has voted for a new contract for outdoor advertising in Paris, which includes a ban on any “sexist and discriminatory” ads appearing across the city. A Business Insider report says the new contract that comes into effect from January 1, 2018, mandates the outdoor advertising company JCDecaux – which won the contract – not to distribute any ads including:
- Sexist stereotypes
- Homophobic images
- Any degrading, dehumanising, or offensive representations of women and men Ethnic discrimination
- Discrimination of nationalities
- Religious discrimination
- Ageist images
- Images that adversely affect human dignity.
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Creative ConceptsHershey’s transforms Mumbai Airport boarding gate into immersive brand experience
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Creative ConceptsNetflix puts a man inside a billboard to promote ‘The Last House’
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Campaigns
Apple embraces everyday chaos in new ‘Relax, it’s iPhone’ OOH campaign
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Campaigns
Degree turns New York’s hottest subway stations into a branded experience
