DDX Asia
Executing a multi location DOOH campaign: Challenges, metrics and way forward
Jayesh Yagnik, CEO, MOMS Outdoor shares his insights on the challenges, gaps and brief that a large scale media agency faces when it comes to executing a DOOH campaign
In the fourth interview for the Insights@DDX Asia video series, we bring you one of the leading media agencies perspectives. Jayesh Yagnik, CEO, MOMS Outdoor shares his insights on the challenges media agencies face while executing a DOOH campaign, the gaps that media agencies have with media owners, and how a media agencies choose the location while executing the campaign
This video offers an insightful glimpse into a media agency’s perspective and challenges when executing a DOOH campaign and how events like DDX Asia aim to address these issues.
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Brand Insights‘Make OOH more affordable & accessible to regional brands’
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Campaigns
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Company NewsCash Ur Drive reports strong H2 FY ’26 performance; 95% PAT growth
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CampaignsFlipkart turns ‘GRWM’ into ‘Garam Garam’ with a fiery 3D billboard activation