OAC

DOOHIT to showcase its data driven OOH platform at OAC Expo 2025

DOOHIT’s platform offers a seamless, efficient, and accessible service that empowers stakeholders to effortlessly manage and maximize their campaigns.

Published

July 16, 2025

M4G Bureau

DOOHIT, recognized as India’s premier unified OOH and DOOH platform, is set to be a key exhibitor at the OOH Advertising Convention (OAC) Expo 2025. Committed to revolutionizing how advertising thrives in public spaces, DOOHIT provides a comprehensive digital platform designed to streamline the management and booking of OOH and DOOH advertising for both media owners and advertisers.

DOOHIT’s platform offers a seamless, efficient, and accessible service that empowers stakeholders to effortlessly manage and maximize their campaigns. For media owners, it provides tools to maximize advertising space utilization, while advertisers benefit from the ability to efficiently reach their target audience. Key features include real-time inventory management, automated booking and scheduling, creative management, and comprehensive analytics. The platform also enables custom bookings across a wide array of OOH inventories, from dynamic digital screens to traditional billboards, and facilitates strategic ad targeting across multiple geo-locations.

The company’s expertise lies in its unique ability to integrate traditional and digital out-of-home advertising into a single, dynamic solution. This all-in-one platform offers automated processes for managing bookings, scheduling, and invoicing, significantly reducing manual input and enhancing efficiency. With centralized asset management and powerful tools like Real-time Analytics and Advance Performance Analytics, DOOHIT helps users gauge campaign success, optimize revenue, and make data-driven decisions.

DOOHIT’s commitment to transforming OOH and DOOH advertising is evident in its comprehensive reporting tools, which generate detailed reports on inventory performance, revenue statistics, and buyer engagement. Furthermore, its “Media Finder” feature allows users to pinpoint ideal locations for maximum impact by identifying high-traffic areas aligned with audience demographics, ensuring campaigns resonate deeply and enhance visibility across diverse urban and rural landscapes.

Running alongside the 19th OOH Advertising Convention (OAC) 2025, the OAC Expo is set to present the latest innovations, technologies, and services in the Out-of-Home industry. Taking place on July 18-19, 2025, at The Westin Mumbai Powai Lake, the Expo provides a dedicated platform to explore the cutting-edge advancements shaping the future of OOH.