Campaigns
Hard hitting & to die for!
The sense of adventure from the Die Hard movie comes alive through the eye-catching installations
Bruce Willis’ fifth adventure in the Die Hard series, ‘A Good Day to Die Hard’ required something equally hard hitting to catch the attention of movie buffs. To do this and extend the sense of adventure to outdoor, agencies OFF – Publicidade e Propaganda in São Paulo, Brazil and JCDecaux in Norway executed on-your-face type of installations. São Paulo saw the display for the movie in a bomb format, installed at movie theatres and subways stations; whereas Norway saw huge units that looked straight out of the movie and coming alive which sure added a lot of excitement to the diehard fans of Die Hard.
AUGUST 2025
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Campaigns
Rolling Loud India’s “This is Hip Hop” campaign takes over Mumbai
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Creative Concepts
Swiggy sets rats running to highlight on-time delivery promise
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International EventsWOO Forum Seoul to spotlight regulation and automation in global OOH
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Creative Concepts
Fastrack UFO Collection lands on billboards with 3D installations