PredictEV will provide data-driven insight into Irving's optimal charging infrastructure strategy based on current and future EV driver needs
Times Prime has expanded its successful outdoor campaign from Cyber Hub, Gurgaon to 35 locations across the Delhi NCR region
Syed Haseeb Arfath, Chief Technology Officer of Signpost India delineates the attributes of the company’s pioneering Eflag video analytics-based campaign exposure mapping system.
Priya Shaa, Co-founder of Adarth, said, “There are like a gazillion things that can be built or are built right now with data and technology but...
Marketers will be able to activate, pause, and optimize digital out-of-home campaigns in near real time
Can-Victor Sahin, Co-Founder & CEO of Berlin-based Retalos, provides an analysis of how Performance Out-of-Home Marketing (POOHM) will provide advertises with inbound data feedback on the...
First half of year brings 22 new international partnerships, expanded existing partnerships and new international bookings for the out-of-home advertising leader
This first-ever service enables marketers, agencies and media owners to measure the effectiveness of outdoor advertising campaigns with granular data
“Our goal was to answer the question, how effective are advertisements placed on vehicles,” states the company.
Brands and agencies can now more effectively leverage Neustar’s leading identity resolution and consumer data assets to improve marketing outcomes