EyeTalk Media Ventures signs up as DOOH Partner to OAC 2019
By M4G Bureau - June 28, 2019
The DOOH major has signed up as a sponsor partner to reinforce its industry leadership in the data-driven DOOH space
EyeTalk Media Ventures, one of India's fastest growing and leading DOOH media company that provides digital infrastructure and content-driven consumer engagement platforms to key urban ecosystems, has signed up as the DOOH Partner to the upcoming 15th Outdoor Advertising Convention (OAC) that will be held at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai on July 26-27, 2019.
EyeTalk Media Ventures, having carved its own niche in the Indian DOOH space with data-driven real-time consumer engagement platforms TagTalk & BizTalk, sees the deep engagement with OAC 2019 as furtherance of its industry leadership in data-driven DOOH ecosystem, echoing the theme of the convention itself, which is ‘OOH 2.0’. The DOOH company, spearheaded by Gautam Bhirani, has curated platforms for high-intensity engagements with the hyper-connected Millennials, target consumers for a whole gamut of advertising brands.
The two-day convention will feature presentations and panel discussions by leading brand marketers, global OOH leaders, technology experts, consultants, among others. The event is expected to draw the participation of 600+ heads of OOH Media Owning Firms, Specialist OOH Agencies, Brand Marketers, Civic Authorities and a gamut of OOH Solution Providers.
Several interactive contests have also been planned at the convention including the popular Quintessential OOH Quiz.
The Convention will be complemented by the OOH Expo where cutting-edge OOH solutions spanning digital displays, content management software and materials will be exhibited.
The Outdoor Advertising Awards (OAA) 2019 function will be held at the same venue on the evening of July 27.