Prior to joining BMEG, Ranadeb held pivotal roles at Mantis Technologies, Kinetic Advertising India, and Mindscapes Maestros Events & Sports Management
Yusuf will be reporting to Sanjay Shukla, President, DDB MudraMax (OOH & Experiential) while Adil will be reporting to Yusuf
To enhance the communication, the brand did an LED innovation on billboard highlighting the features of the product at key congregation points.
Kinetic India executed the Craftsvilla campaign across seven towns including Delhi, Ahmedabad, Lucknow, Chandigarh, Ludhiyana, Indore and Jaipur.