Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
Puja is a seasoned media professional with over 20 years of experience in marketing, strategy and analytics
Avinash has been at Mediacom for 12 years where he started out as a National Buying Head and gradually went on to lead the P&G AOR...
Rob will offer advisory services to Madison's top clients, introduce the agency to new tools, concepts and workflows.
A report released by RECMA, an independent global rating agency, saw Madison move up a spot from rank 5 to rank 4 this year.
Vikram Sakhuja, Group CEO, Madison Media & OOH shares his thoughts on integrating OOH into a brand's media plans
The first three sessions at OAC 2023 covered broad topics such as gamification of ads, media mix modelling, and using ideas to attract budgets.
Vikram will be sharing his perspectives on 'How best OOH integrates with multichannel marketing strategy'
In association with MOMS, the brand lit up the sky in Mumbai for the launch of OPPO Reno3 Pro
#BapuReminder urges people to walk on Bapu’s path on his 150th birth anniversary
Chandan Mendiratta, Chief Brand Officer at Zepto, and Adhish Zaveri, Vice President of Marketing at Shaadi.com, share the behind-the-scenes story...
This campaign is executed in partnership with Times OOH
This campaign is executed by Walk The Talk
This campaign is executed by Khushi Advertising
This campaign was executed by GroupM OOH Solutions
With extensive experience spanning over 25 years, Imtiyaz is known for a focus on innovative and impactful OOH campaigns
Aman Nanda, Chief Strategy Officer at Times OOH, highlights the transformative role of transit media and digital out-of-home (DOOH) in...
The French shipping company has partnered with DENEVA to enhance onboard services, streamline internal processes, and provide a personalized, engaging...
Drops in the Ocean initiative offers charities access to premium digital advertising to amplify campaigns tackling climate and sustainability challenges.
Apurva Sircar shared this news via his LinkedIn
New solution unifies DOOH and video advertising environments, helping brands expand reach and diversify screen inventory
Blending luxury and technology, Kumari Jewels' pink Defender redefines transit advertising with high-end delivery and direct customer engagement.
This collaboration aims to leverage cutting-edge media planning and execution to enhance Narayana Health's outreach, fostering trust, accessibility, and impactful...
Exploring how political dynamics shape the OOH industry and strategies to navigate them, as shared by industry veteran Noomi Mehta.
Khushi Advertising partnered with Nexus Mall for this launch
