Marketers will be able to activate, pause, and optimize digital out-of-home campaigns in near real time
Conceptualised by Ogilvy, the campaign aims to reiterate its effort to make Uber an everyday, aspirational brand for millions of riders and drivers in India
The promotional avenues include digital display inside stations and metro trains along with audio announcements inside the trains
Midas Group has acquired the exclusive rights to put up 200 unipoles in Haldwani Nagar Nigam area of Uttarakhand