The campaign is executed by Madison Outdoor Media Solutions and 3 Scratch Films
Rob will offer advisory services to Madison's top clients, introduce the agency to new tools, concepts and workflows.
Vikram Sakhuja, Group CEO, Madison Media & OOH shares his thoughts on integrating OOH into a brand's media plans
Totally 58 metals were given away in this year's Outdoor Advertising Awards, in which GroupM won the 'Campaign of the Year' award for their Zomato Offer...
Billboards in certain areas of Mumbai feature the creative of Ranveer Singh with folded hands, asking, "Card Mila Kya". And no, he is not talking about his...
Madison OOH win maximum metals (11), followed by The Social Steet (10) and Kinetic India (6); The Social Street and Kinetic India win maximum Golds (3...
Large OOH formats, comprising hoardings, unipoles and transit media, have been deployed hugely for Dollar Bigboss and Missy campaigns
Soumitra Bhattacharyya had held the position since July 2014
When other media formats are going through rapid digital metamorphosis, how far can OOH lag from the digital boom? Outdoor Asia went out to do a...
The campaign inspired, motivated and educated those present to talk, discuss, inspire and sensitise others on the need to have proper sanitation for all.
This campaign was executed by CashurDrive
High-impact ads were placed in strategic urban locations such as highways and transit hubs in Delhi and Bengaluru
Pizza Hut taps into tier 2 and tier 3 cities with a strategic outdoor campaign in Katni, Madhya Pradesh, and...
The campaign, executed by GroupM OOH Solutions, featured eye-catching bus shelter installations in Delhi and colourful wraps on 20 buses...
With a clever Gujarati twist, Zepto’s latest OOH campaign ensures that essentials are delivered in just 10 minutes, keeping the...
Moving vans with were seen carrying ads by ASOS and AJIO with a large QR code, inviting the passersby to...
Offering advertisers seven million impacts every fortnight, Park Royal Tower gives brands a unique opportunity to reach a highly targeted...
Kotak has also secured branding rights for the BKC and CSMT (VT) metro stations to enhance visibility.
The new double-sided video walls at the baggage claim, each measuring 3.5m x 1.5m, further enhance the airport’s media environment.
Santosh Padhi (Paddy), Ayesha Ghosh, along with Shreekant Srinivasan (Head of Delhi) have put in their resignations at W+K India.
Rana Barua, Group CEO, Havas India, South East & North Asia (Japan & South Korea) Havas Group – India has...
The event was held on September 6 at The Asia School of Business in Kuala Lumpur
This collaboration is set to enhance the Club's visibility across the city, leveraging Capital Group's extensive outdoor network
Executed by Posterscope India, the mural captures the dark, chaotic essence of the character ahead of the film's release
Unilever has finalised its global media review, reappointing WPP's Mindshare in key markets such as the US, UK, and China....
