This contract will be managed by JV STDecaux, 60% held by JCDecaux and 40% by Shanghai Shentong Assets Management Co., Ltd.
The first programmatic campaign resulting from the partnership was operated by Yahoo's Demand Side Platform (DSP) by advertiser InfinitePay
The OOH major aims to support the circular economy, promote outdoor advertising as a catalyst for ecological and social transition and work towards the decarbonisation of...
The eco-friendly range of equipment will have a high degree of recyclability
The 10-year contract has been given for the new Midfield Terminal
The new solution will be launched at Paris Aéroport, then at Changi Airport Singapore in April, before being gradually rolled out across main hubs
APN Outdoor has been reportedly offered $1 billion; the Australian major is now assessing the acquisition proposal
The agreement with CiR gives every JCDecaux airport direct access to the global passenger and traffic information of 550 airports
The global OOH major has one a 20-yr exclusive contract for advertising on bus and tram shelters in Helsinki
The futuristic project will see sustainable creative installations integrated within Dubai Media City, Dubai Internet City and Dubai Knowledge Park