In his new role with additional responsibility, Dias will guide and mentor the creative output of all DAN India companies
The Chairman and CEO of Dentsu Aegis Network - South Asia, has been promoted to the role of CEO, Dentsu Aegis Network Greater South and Chairman...
59 billboard owners deliberate upon the ways to grow the OOH business
The mandate entails strategic positioning, product reach, frequency and re-packaging the channel as a whole.
Marc-Antoine de Roys and Posterscope Global CEO Stephen Whyte have been confirmed as Keynote Speakers for FEPE International’s 60th Annual Congress
The agency will handle the traditional, digital and OOH advertising of the two brands
The campaign launched on World Toilet Day drove home the message in an impactful manner by using a railway track in toilets
Ventured in India this May, the brand has roped agency to handle communication, strategy, advertising and branding
Introline The new 360 degree campaign ‘Sau mein se sava sau’ promotes the new class leading features of Activa 125 while leveraging the trust & legacy...
Happy mcgarrybowen has been tasked with re-thinking brand's design language including reinterpreting its logo and visual identity. The advertising and communications will follow suit to help...
The campaign, ‘Sleep Great to Look Good,’ challenges traditional perceptions by positioning sleep as a must-have beauty and fashion essential
The campaign is executed by The Local Talk
The campaign, built around the tagline “Bura na mano, Holi hai. Holi ka samaan in just 10 minutes,” highlights Swiggy...
To bring this philosophy to life, Kotak has rolling out a high-impact multi-channel OOH marketing campaign
This unconventional execution not only grabs attention but also reinforces IKEA’s message of accessibility and convenience, marking its presence in...
Out of Home landmarks the BFI IMAX, Piccadilly Lights and screens across Westfield London and Westfield Stratford City will power...
Paddy the founder, will be the CCO and Chairman while Ayesha Ghosh will be the CEO and Co-founder along with...
She will speak on the growth of Retail Media
A special felicitation ceremony took place at VI-John’s corporate office on March 12, 2025, where the official record handover was...
Media4Growth’s Women’s Month series continues, highlighting the voices of inspiring women shaping the OOH industry. In this edition, Melanie Lindquist,...
Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the...
Launched on March 17 in Piazza XXV Aprile with Nati per Vivere
Aligning with ‘Goafest Village’, attendees can expect diverse and immersive experiences that reflect the multifaceted nature of the industry, making...
High-visibility Nyx OD LED displays enhance brand engagement at a major Western Express Highway bus stop.
Vinkoo Chakraborty, President of Rapport Chrome, shares her journey of leadership, resilience, and the evolving role of women in the...