Atul will be participating in a panel discussion on 'What will it take to double OOH business in southern markets'
Himanshu will be sharing his perspectives on 'What's the RoI that OOH must deliver to advertiser'
Jayesh will be participating in a panel discussion on 'What will it take to double OOH business in southern markets'
Dr Bajaj will be sharing his perspectives on the theme of 'How OOH helps healthcare brands establish deep consumer connect'
This unconventional execution not only grabs attention but also reinforces IKEA’s message of accessibility and convenience, marking its presence in...
This high-impact OOH campaign transforms the station into a visual and interactive spectacle, capturing the game’s vibrant energy and Mumbai’s...
The campaign is executed in collaboration with Times OOH
The campaign playfully invites consumers to test it themselves—simply taking a sip of tea in front of a mirror, where...
With a clever twist, each billboard ends with the tantalizing line, “ikea.india is typing...,” leaving viewers anticipating the brand's next...
Matthew Dearden, Founder & CEO, Alight Media, a company that has grown to be the fourth largest DOOH screen operator...
Embrace AI as your partner, not your replacement, says Dino Burbidge, Consultant, Founder of Dinova, as he decodes the impact...
This update allows media owners to track faulty or inactive screens in real-time, ensuring uninterrupted campaign delivery and maximizing advertiser...
Leeds-based outdoor media operator will integrate 49 new sites, with a reach of 19 million people a fortnight
Bhoomi Lakhani, SOH National Head at Nexus Select Malls, shares how resilience, empathy, and strategic foresight have shaped her leadership...
The 19th edition of the much awaited Out of Home Advertising Convention (OAC), will be held at the Westin, Powai,...
Kunal Gurnani shares insights on the growth, challenges, and future potential of DOOH in India's evolving advertising landscape.
After three hours, the countdown reached zero, and the billboard was unveiled to reveal a larger-than-life 3D steaming plate of...
Amanda Dorenberg, CEO, ArtsHouse Media Group emphasizes the transformative role of technology in digital out-of-home (DOOH) advertising, highlighting how programmatic...
UK’s fastest-growing roadside media operator will use investment to further technological advancements, making outdoor advertising more accessible to all