Following global expansion and continued strong local demand, unified retail media platform, Zitcha, has appointed Josh Forsyth as APAC sales lead. Australian-headquartered Zitcha, which operates across...
Menaka has spent over 15 years in advertising with stints at agencies such as FCB, VML, and Leo Burnett.
Previously Kanika has worked with Snapdeal, Unilever in Personal Care, and Pepsico as well as GSK Consumer.
Ryan’s leadership journey spans four key posts, including strategic marketing leadership roles at both Qualtrics and MX. At Qualtrics
Sujai Karampuri comes with over two decades of experience in designing and developing sophisticated and high technology software-integrated-with-hardware products
A team of 6 maestros has been introduced under the wing
The agency reaffirms the commitment to foster innovation and delivering exceptional creative solutions across its brand portfolio
The job roles are diverse, from creative design to campaign management
Casts net wider to attracting talent that has the penchant for thriving in a culture of innovation
WOO President Tom Goddard highlighted the key factors driving OOH growth across global markets, and the challenges to be overcome, in his address at the 1st...
Indore, Surat, Navi Mumbai & More: Vim Salutes India’s Cleanest Cities with Exclusive Offer via an OOH campaign on its...
Each billboard or screen follows a consistent format: a popular Bollywood lyric tied to a specific moment.
Eye-catching displays come alive when the raindrops begin to fall - clouds moves aside to reveal a plate full of...
The campaign is executed by Platinum Outdoor
The striking red billboard features the bold Hindi text: "Doobna hi hai toh pyaar mein doobo, yahan nahi ".
This eye-catching installation is the latest stroke of genius in Nike's ‘Scary Good’ football campaign, designed to amplify the brand's...
In an exclusive walkthrough with Nishank Joshi, Chief Marketing Officer at Nexus Select Malls, he reveals how they're transforming mall...
Congress will begin on Wednesday June 3rd with a drinks reception followed by two full days of world-class speakers and...
Shreya Sachdev, Director – Marketing at Puma India, outlines the brand’s evolving relationship with OOH advertising and how campaigns are...
Two-thirds of the people exposed to OOH ads say these ads influence where they go, what they do, and where...
According to the study OOH stands out with a significant 13.3% increase in ad awareness compared to digital media, TV...
Deepali brings over 30 years of extensive experience in brand building, marketing, and corporate reputation management across India, ASEAN, and...
In a session that went right into the crux of an existential question for OOH, Vikram Sakhuja and Rajiv Raghunath...
In this OAC 2025 panel, Rajiv Raghunath moderated a discussion with Alok Jalan from Laqshya Media Group, Shekhar Narayanaswami from...
In one of the most honest conversations at OAC 2025, top minds came together to discuss why OOH is being...