Campaigns
Xiaomi boards GoAir to promote its smartphone offerings
The high visible branding which will run for 6 months has been rolled out in association with leading OOH firm Atin OOH
Xiaomi, world’s 5th largest smart phone maker, has opted for meal tray branding on board 17 GoAir aircraft with the express objective of connecting with the high-flying target audience. The high visible branding which will run for 6 months has been rolled out in association with leading OOH firm Atin OOH.
What’s also noteworthy is that the brand has used different creatives to brand meal trays, row by row, such that a passenger get to view them all at one go. The creatives promote Redmi Note and Redmi 4A.
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Insights‘Audience measurement will never be effective without asset measurement’
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Creative Concepts
Yoshi breaks out into Sydney streets for The Super Mario Galaxy Movie
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CampaignsWarner Bros. brings The Mummy to Mumbai streets with moving OOH installation
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PeopleVistar Media expands Singapore team amid DOOH growth